Across the UK, McCain Foods has brought their new Ready-Baked Jackets (potatoes, in other words) out of the stores and on to the streets so consumers can experience the product firsthand in several ways. This groundbreaking campaign tapped into people’s senses using touch, smell and sight to create a 360 degree branding experience.
All posts in Environmental technology
Space Invaders alarm clock that acts as a Gmail notifier
February 7th, 2012 by: Conner Flynn Remember that retro looking Space Invaders clock we told you about last year? It was pretty cool by itself, but now it has become even more functional. Designer Grant Gibson turned his into an awesome Gmail notifier.
This Arduino installation has eyeballs that watch as you walk by
29th December 2011 by Harrison Weber “All Eyes On You” is an installation created by Britzpetermann, a creative studio for interactive experiences. The piece is made up of a bunch of various eyeballs that follow you as you pass by. This project is powered by Arduino, a very popular open-source electronics prototyping platform based on flexible, easy-to-use hardware and software.
Introducing the Nest Learning Thermostat
Meet Nest, the world’s first Learning Thermostat. Nest learns from your temperature adjustments, programs itself to keep you comfortable, and guides you to energy savings. You can control the thermostat from anywhere using a smartphone, tablet or laptop, and Nest never stops learning, even as your life and the seasons change.
Nokia x Burton — Push Snowboarding @ US Open
In September 2010, we announced the Nokia x Burton collaboration to the world. Only 7 months later, Push Snowboarding launched big time at the US Open. Some of the world’s greatest riders tested the kit and members of the public gave us their thoughts as we asked the question: what could Push Snowboarding become next?
The Copenhagen Wheel – Data Visualization
THE COPENHAGEN WHEEL Smart, responsive and elegant, the Copenhagen Wheel is a new emblem for urban mobility. It transforms ordinary bicycles quickly into hybrid e-bikes that also function as mobile sensing units. The Copenhagen Wheel allows you to capture the energy dissipated while cycling and braking and save it for when you need a bit of a boost.